Building Social Business

Saturday, May 22, 2:00 PM

Muhammad Yunus
Founder, the Grameen Bank

When he founded the Grameen Bank in 1984, Muhammad Yunus challenged the conventional banking principles of credit worthiness and collateral. He showed that providing micro credit to poor women in the rural villages of Bangladesh was good for the bank and for the communities served. Now Yunus is suggesting a similar revolutionary take on capitalism — demonstrating that businesses that strive to serve humanity, rather than maximizing share holder value, can be profitable. He sees in the current financial crisis, the opportunity to show that social business may reveal the real promise of free-market enterprise.

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